Website Evaluation Tools – Which is the Best?

If you feel that you’re not getting enough performance from your site, then it may be time for a site review.

A website review helps evaluate key parameters in your website to ascertain its effectiveness.  The parameters can be compared to key elements of an office.  These include: SEO ranking and marketing (top-of-mind customer awareness), ease of navigation (customer service), ease of accepting payments (acceptance of orders) and ease of getting technical support in real time.

There are a number of evaluation tools out there:

HubSpot Marketing Grader

HubSpot has made a huge name for itself in online marketing. This takes a look at a variety of things like social media and blogs to evaluate your online marketing. It evaluates everything in the marketing funnel, and then compares that to your competitors’.

Pingdom Full Page Test

Pingdom is great at evaluating your website in some key metrics. For instance, it takes a look at your website’s speed and bottlenecks, and identifies areas where you can make changes that boost performance.

SEO Quake

This tool is, as the name denotes, SEO focused. It’s a toolbar plugin for your internet browser that gives Google/Alexa scores, and your page rank. It’s great for monitoring and analyzing links. It also offers features that can analyze your keyword density, and then diagnose problem areas on your website.

Fast Track Site Evaluator

Another great tool worth checking out is our comprehensive Site Evaluator. It measures your performance on everything that goes into a website like SEO, marketing, and design.

Getting a full report will take a couple days, but it’s well worth the wait. You will receive a detailed analysis which identifies areas of strength and weakness, as well as recommendations on how to improve. Get yours today!

For more information about Site Evaluator and Fast Track, please visit www.site-evaluator.com or www.fasttrackteam.com, or call 1-855-7FASTTRACK.