What is SEO?
SEO is one of the most effective marketing strategies you could use today. Utilizing SEO strategies helps your website get ranked and obtain visiblibility on search engines Such as Google, Bing and Yahoo. Organic SEO strategies , Such as optimizing your website key words, metatags and descriptions; using h1 and h2 tags in your copy and using social media to help Increase your website popularity, increasing your visibility to potential customers.
Websites try to grab the coveted top rankings with search engines Because customers, as a rule, do not go too far or too deep in THEIR search. When a customer types in Certain keywords, the search engine will show a list of web results broken down into Several pages starting from page 1. Generally, customers will click on the top websites on the list. He will then visit these sites and make possible sales. This underscores the importance of ranking high with the search engines.
By ensuring that all of the keywords, page titles and so on alignment with page content, web crawlers see the information on the page as a Relevant source. This increases the credibility of the page and allows search engines to find the page more readily and push up the search rankings.
How is the SEO calculated?
Google search rank
|
SEO score
|
(%) SEO
|
= 1
|
100
|
Great
|
> 1 and <= 10
|
100 - Google Search Rank
|
Good
|
> 10 and <= 20
|
00 - (2 x Google Search Rank)
|
Could be improved
|
> 20 and <= 30
|
100 - (3.2258 x Google Search Rank)
|
Poor
|
> 30
|
0
|
Poor
|
Following SEO Regarding Additional details are also provided with the SEO score:
A. SEO Score
- Search Ranking
- Google Search Rank
- Keyword
- Search Engine Results
B. Additional details
- Popularity
- Content Keywords
- Incoming Links
- URL Format
- Style Sheets
- Headings
C. Top of the funnel - SEO:
- Page Index
- Alter Tag
- Page Title Company Name Starts with
- Unique Page Description
- Other Sites Linking
D. Analytics:
- Unique Visitors
- Analytics Software Usage
How can you Improve your SEO score ?
If your site is low in the site rankings, try these simple strategies:
- Make sure that your page titles, descriptions and keywords accurately represent the content on the page.
- Use Headlines (H1 tags) and sub heads (H2, H3) in your site. Use your keywords in the heads and subheads. This adds authenticity to the topic and your page.
- Such as using social media Facebook, LinkedIn and Twitter to communicate with your customers and potential customers is a great way to grow your business.
If your website platform does not offer these services, check our Power Site , Fast Track 's fully customizable website solution that Includes all of the latest features including a CMS, eCommerce, SEO and more.
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